Grok 3 seems to be driving Grok utilization to new heights | TechCrunch


Elon Musk’s AI firm, xAI, launched Grok 3, its long-awaited flagship AI mannequin, final week. Grok 3 powers the Grok chatbot apps for cell and the net, in addition to the Grok expertise on the Musk-owned social community X.

Provided that there’s a lot competitors within the AI chatbot area lately, it wasn’t a foregone conclusion that Grok 3 would make a lot of an impression. OpenAI’s ChatGPT alone has grown to 400 million weekly lively customers. Nonetheless, preliminary knowledge means that the brand new mannequin has certainly gotten folks to obtain and take a look at Grok.

In line with estimates from Sensor Tower, a market intelligence agency, worldwide and U.S. cell app downloads of Grok through the week of Grok 3’s launch elevated greater than 10x every in comparison with the earlier week. Each day lively customers for Grok’s U.S. app soared greater than 260% final week, in the meantime, whereas world each day lively customers climbed 5x week-over-week.

Muddying the waters considerably is the truth that Grok 3’s launch coincided with the Grok app’s enlargement to a number of markets in Europe, Latin America, and Southeast Asia. A number of the app’s world development is probably going attributable to this.

Grok’s net app additionally noticed development over the identical interval, although, unbiased of the cell apps. In line with digital intelligence platform SimilarWeb, U.S. each day visits to the Grok net app — to be particular, Grok.com — elevated from round 189,000 to over 900,000 within the days following Grok 3’s launch. Worldwide, each day visits grew from 627,000 to 4.5 million.

They’re spectacular numbers, to make sure. However the massive query is whether or not xAI can preserve the momentum and retain these customers.

Latest controversies threaten to dampen enthusiasm for Grok 3. Over the weekend, the mannequin briefly censored sure unflattering mentions of President Donald Trump and Musk, a change that xAI attributed to a rogue worker. Just a few days earlier, customers found that Grok 3 would persistently say that President Trump and Musk deserve the loss of life penalty. xAI rapidly patched that situation, as nicely.

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