After integrating Meta AI into WhatsApp, Instagram, Fb, and Messenger, Meta is rolling out a standalone AI app. Unveiled at Meta’s LlamaCon occasion on Tuesday, this app permits customers to entry Meta AI in a standalone app, much like the ChatGPT app and different AI assistant apps.
To win over customers, Meta is attempting to leverage what makes it completely different from firms like OpenAI and Anthropic — Meta already has a way of who you’re, what you want, and who you hang around with primarily based on years of information that you just’ve probably shared on Fb or Instagram.
Meta’s AI app can differentiate itself from current AI assistants as a result of it will possibly “[draw] on data you’ve already chosen to share on Meta merchandise,” the corporate stated, akin to your profile and the content material you interact with. Up to now, these personalised responses will probably be out there within the US and Canada.
You too can give Meta extra details about you to recollect for future conversations with its AI — for instance, you’ll be able to inform the AI that you’re lactose illiberal, which it may keep in mind earlier than recommending that you just go to a wine and cheese tasting in your subsequent trip.
As with all AI product, customers ought to pay attention to how Meta could use the info that they share with its chatbots. Meta depends on its wealth of consumer knowledge to energy its focused promoting enterprise, which makes up the majority of its income.

Meta’s AI app additionally introduces a Uncover feed, the place you’ll be able to share the way you’re utilizing AI with your folks — in a mockup picture, Meta reveals somebody asking the AI to explain them in 3 emojis, which they then shared with their mates. A consumer’s interactions with Meta AI will solely be shared to the feed in the event that they select to take action.
This feed may amplify sure generative AI traits, just like the current development wherein folks tried to make themselves appear to be Barbie dolls or Studio Ghibli characters. However then once more, not each app must have a social feed — we’re you, Venmo.